Amina Brattke

Social Media Product Creative

Instagram - Standouts

Alongside Marketing and Growth team engineers, my product design team created a personalized experience for Instagram users. We launched an experiment that surfaced positive engagement data based on their behaviors and interactions with their closest friends and connections.

Instagram - 2022 End of Year Recap

My product team at Instagram created an interactive experience to help users reflect on their memories from the past year.

To place creative control into the hands of our users, we leveraged Instagram’s Reels product feature to design and develop customizable Reels Templates. Each template includes an animated filter plus iconic celebrity audio that voices over the year’s moments.